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Category Archives: Uncategorised

The perils of ‘lazy password syndrome’

In the techie team, we are often criticised for allocating seemingly arbitrary passwords, but there is method in our madness. Far too many users left to their own devices choose one of the following five (instantly hackable) passwords: 1. password 2. 123456 3. 4. abc123 5. qwerty I can guarantee that a number of […]

Note to ‘selfie’ – check the OED…

I’m all for a portmanteau. Language has to evolve, right? However, I had to raise an eyebrow when, in my naivety, I responded to a colleague’s reference to the word ‘twerking’ with a nonchalant “Oh, is that one of those hybrid words to describe people going on twitter at work?” (based on the sound not […]

30 days of change

With Yahoo! in the process of a major rebrand it has decided to introduce ‘30 days of change’, a period in which it will be featuring a different version of its logo every day on its website.     It is not clear exactly why this is being done, however it could be a good […]

Should you respond to responsive?

A recent study by Google has found that UK tablet usage has increased 30% year on year. Also, Google reported that 90% of people frequently swap between different devices (smart phones, desktop, tablets and TVs) throughout the day to accomplish their online objectives. Sources including Worldwide Quarterly PC Tracker expect there to be a drop […]

Vibe makes IT happen for Axon

Axon is a Cheshire-based IT consultancy, trading since 2001 and leading the field in cloud computing solutions and IT support. The company was looking for a refreshed brand identity that better reflected its culture and simple ways of working. We conducted our initial Discovery workshop to uncover the company’s values and philosophy, along with the things that […]

When celebs go public on private matters

In a culture that is increasingly preoccupied with the concept of celebrity, there is something to be said for those who use the spotlight to raise awareness of what can be extremely private health issues. Angelina Jolie told “Good Morning America” that she had no regrets about going public on her decision to have a […]

The art of hand-drawn

Something that is often overlooked these days is the art of hand-­drawn type and illustration, due to today’s lifestyle and technology advancements. It’s a skill that can be used to create amazing individual pieces which can be applied with great effect, even in the digital era. I find inspiration comes from all over the place and there […]

Vibe welcomes Kristen and Mairead to the PR team

We are thrilled to have expanded our PR team with the appointment of Kristen Gaines as senior account manager and Mairead Rodden as account manager. Our PR division was set up 18 months ago and, with a growing portfolio, we cover a diverse range of sectors including housing, regeneration, destination marketing and professional services. The […]

Less is more

The notion that simplicity and clarity lead to good design. Who would believe it? Robert Browning first touched on the concept in his poem, Andrea del Sarto, 1855: Who strive – you don’t know how the others strive To paint a little thing like that you smeared Carelessly passing with your robes afloat,- Yet do much […]

New year… new career opportunity

Join the Vibe team as a PR Account Manager Award winning, integrated brand agency, Vibe, is growing its PR team and looking for a motivated, enthusiastic PR Account Manager to join the team. You will have the opportunity to play an integral role in the growth of Vibe’s PR team, as well as planning, implementing […]

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