Client: Appleyard Lees     Project: PR Campaign

« Back

Summary

We are retained by the leading firm of patent and trade mark attorneys to increase brand awareness, secure high profile thought leadership opportunities and promote specific initiatives such as The Appleyard Lees Growth Fund.

Factors of success

• 9.2% year on year increase in trademark filings       

• Three hour live Q&A web debate about intellectual property on the
  Guardian’s Small Business Network

• 1.4m people reached by a proactive media relations campaign within
  a 12 month period